BM_ClientNL61

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It's time to dig into your 2022 email strategy. Will you focus on the quantity of impressions or a targeted message for a narrower audience? We've got the pros and cons of both approaches.

/uploads/article_1_desktop-3aae895857a34498530c3b9b881c1bc4.jpg /uploads/article_1_mobile-603cc6a93121b5ca90dfa8f1932e07fa.jpg What's Your Email Philosophy? https://blog.briefmedia.com/email-quantity-vs-quality/ {{marketingbrief::article_1_vanity_url}} {{marketingbrief::article_1_subhead}}

We're taking on the age-old email debate in order to get to the bottom of which is better, a massive blast or carefully targeted emails? Let's look at the role of data sources, engagement metrics, and conversion tracking to settle the score once and for all.

Read More Let's Talk About Your Take on 2022 {{marketingbrief::callout_box_subhead}}

Whether you're looking to expand the reach of the content you already have, own a narrow clinical conversation, or drive demo conversions, our team can help.

Reach out to schedule time to talk about your 2022 goals.

/uploads/article_1_desktop-64abb6d465d2d3cb10e5cc9b7204d952.jpg /uploads/article_1_mobile-64a5b6ec0f48a48b7bf49dbf9ff8e3ab.jpg Give Your Email a Boost with Behavioral Targeting https://blog.briefmedia.com/boost-your-marketing-with-behavioral-targeting/ {{marketingbrief::article_2_vanity_url}} {{marketingbrief::article_2_subhead}}

Whether you're adopting a mass email strategy or taking on a targeted email campaign in 2022, behavioral segmentation is a must for successful remarketing.

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To mass email or not to mass email, that is the question. (And it seems we answered it!) {br}Contact us to work on your 2022 plans.

Thanks for{nbs}reading!

We've got the details you need to settle the score—for good.

We've got the details you need to settle the score—for good.