</head> <body style="-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%;margin:0;min-width:100%;padding:0;width:100%" data-bg-color="#e8e8e8" bgcolor="#e8e8e8">
true {{custommediabasic::headline_all_caps}} {{custommediabasic::headline_less_padding_bottom}} #1935c56 #000000 {{custommediabasic::custom_background}} 30px 0 30px 0 {{custommediabasic::logo_url}} /uploads/brief_media_logo-0b4bc02c7f6d6922d9b5295bf1415db0.png Brief Media 200 {{custommediabasic::logo_at_bottom}} https://blog.briefmedia.com/5-tips-for-optimizing-your-crm-to-improve-your-bottom-line/ /uploads/crm-8693778f936d30a4631a873ede2e3b2b.png Optimize Your CRM Want the most bang for your marketing bucks? Start by optimizing your CRM. {{custommediabasic::subhead}} {{custommediabasic::subhead_url}} {{custommediabasic::headline_subhead_above_header_image}} true

Is your gut driving your marketing decisions? Or are you rinsing and repeating campaigns that have worked in the past? We've got 5 CRM tips to help you connect the dots between sales and marketing, so you can make the most of your marketing dollars:

  • Campaign Tracking: Understand conversion rates, CPL, and...oh yeah...ROI!
  • MQL Nurturing: Uncover those MQLs and nurture them.
  • SQL Hand Off: Remove friction from lead hand-off processes.
  • Pipeline Transparency: Quantify sales conversions.
  • Get Real with ROI: CPL, CPA, Cost per...whatever is important to your business.
#000000 true true true {{custommediabasic::cta_callout_secondary}} https://blog.briefmedia.com/5-tips-for-optimizing-your-crm-to-improve-your-bottom-line/ {{custommediabasic::cta}} Read More true

Ready to kick off your next data-driven campaign? {br}We've got lead generation programs to help.

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Want to optimize your marketing spend? Know where your results come from.
Brief Media
Optimize Your CRM
Want the most bang for your marketing bucks?
Start by optimizing your CRM.

Is your gut driving your marketing decisions? Or are you rinsing and repeating campaigns that have worked in the past? We've got 5 CRM tips to help you connect the dots between sales and marketing, so you can make the most of your marketing dollars:

  • Campaign Tracking: Understand conversion rates, CPL, and...oh yeah...ROI!
  • MQL Nurturing: Uncover those MQLs and nurture them.
  • SQL Hand Off: Remove friction from lead hand-off processes.
  • Pipeline Transparency: Quantify sales conversions.
  • Get Real with ROI: CPL, CPA, Cost per...whatever is important to your business.
→ Read More →

Ready to kick off your next data-driven campaign? {br}We've got lead generation programs to help.

</head> <body style="-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%;margin:0;min-width:100%;padding:0;width:100%" data-bg-color="#e8e8e8" bgcolor="#e8e8e8">
Want to optimize your marketing spend? Know where your results come from.
Brief Media
Optimize Your CRM
Want the most bang for your marketing bucks?
Start by optimizing your CRM.

Is your gut driving your marketing decisions? Or are you rinsing and repeating campaigns that have worked in the past? We've got 5 CRM tips to help you connect the dots between sales and marketing, so you can make the most of your marketing dollars:

  • Campaign Tracking: Understand conversion rates, CPL, and...oh yeah...ROI!
  • MQL Nurturing: Uncover those MQLs and nurture them.
  • SQL Hand Off: Remove friction from lead hand-off processes.
  • Pipeline Transparency: Quantify sales conversions.
  • Get Real with ROI: CPL, CPA, Cost per...whatever is important to your business.
→ Read More →

Ready to kick off your next data-driven campaign? {br}We've got lead generation programs to help.